Disney Mickey's Magix

Mickey's Magic box front panel

Disney Mickey's Magix is a brand of Kellogg's cereal, described by the company as a "naturally sweetened toasted oat cereal with marshmallows." Its box notes a unique feature of the cereal: "Wow! The milk turns blue!"

The packaging and cereal themes are based on Mickey Mouse's appearance in the "Sorcerer's Apprentice" segment of the 1940 film Fantasia (movie); see also the Disney theme park show Fantasmic!

The cereal is sold in various sizes, including 11.8 ounces, 32.5 ounces, 1.02 ounces indv, specially marked. It is one of the few current brands of Kellogg's cereals that is not kosher.

Ingredients

Milled corn, rice, brown sugar, salt, malt flavoring, baking soda, ascorbic acid (vitamin C), iron, niacinamide, turmeric color, zinc oxide, pyridoxine hydrochloride (vitamin B6), riboflavin (vitamin B2), thiamin hydrochloride (vitamin B1), vitamin A palmitate, folic acid, vitamin B12, and vitamin D.

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