Magnatune

Magnatune is a small Berkeley, California based record label that aims at treating both its musicians and its customers fairly. It originally only sold music for download through its website [1] (http://magnatune.com), but added a print-CDs-on-demand service in late 2004. Magnatune was founded in spring 2003 by John Buckman, CEO of e-mail software company Lyris.

Magnatune makes non-exclusive agreements with artists, and gives them fifty percent of any proceeds from online sales or licensing [2] (http://magnatune.com/info/musicians). These kind of policies are very unusual for a record label in 2003-2004. Users can stream and download music in mp3 form without charge before making a buying decision. Buyers choose their own price, from US $5 to $18 per album, and may download it in WAV, FLAC, MP3, OGG Vorbis and AAC encoding formats.

All freely-available music is licensed under the Attribution-NonCommercial-ShareAlike license from the Creative Commons [3] (http://magnatune.com/info/openmusic).

Even though using liberal licensing is not a new idea in itself, Magnatune is one of the first and most visible companies to try to build a business in music around this idea. It is not yet clear whether this model produces enough profits for Magnatune to run a healthy business. As of June 2005, Magnatune has signed 190 artists and has 373 albums in its catalog.

Magnatune artists

See also

External links

Template:Record-label-stub

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