Beck's
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Beck's is a beer brewery in the north German city of Bremen, Germany. Owned by local families until February 2002, it was then sold to Interbrew for 3.5 billion DM (1.8 billion euro).
The brewery was formed under the name Beck & May OHG on 27 June 1873 by Lüder Rutenberg (8 February 1816 - 14 June 1890), Heinrich Beck and Thomas May. On 1 October 1875, Thomas May left the brewery which then became known as Beck & Co.
Beck's has always been a strong exporter, and the beer thus has a taste more akin to other internationally marketed brands than to more typical German beers such as the fruity, cloudy Hefeweizen ales of Southern Germany. After 1842, the way beer was brewed changed drastically with the advent of clear, light colored lagers, balanced with hops diffusing from Plzen, Czech Republic. While many of the breweries of Southern Germany retained traditional recipes and methods of brewing, Northern breweries embraced the new brewing technology. Beck's birthplace is Bremen, lying on the North German plain connected to the sea by the Weser river. Since Beck's is located on the river of a port city, it was easy to ship out its beer to the world at large and become an international beer powerhouse. Beck's is most famous for its Pilsner lager beer consisting of the following ingredients: two row spring barley from the south of England, a special strain of yeast, ice-age glacier water from the "Rotenburger Rinne," plus hops from the famous "Hallertau Hop Gardens" in southern Germany. Beck's beer follows the strict Reinheitsgebot, the German Purity Law of 1516.
Also of note is that the St. Pauli Girl Brewery is housed within the Beck's Brewery in Bremen. Consequently, Beck's and St. Pauli Girl beers are very similar in nature. St. Pauli Girl is not consumed in Germany and is only exported to the United States where it is marketed as an exotic and prestigious German beer.
Beck's beer sponsors the Beck's Futures British art prize given to contemporary artists.
External links
- Official site (http://www.becksbeer.com)
- Official German site (http://www.becks.de)de:Beck & Co.