Electrolux
|
|
Electrolux.gif
Electrolux is a Swedish company that is the world's largest manufacturer of kitchen, cleaning and outdoor appliances for both home and professional use. Several well known brand names that have been acquired or otherwise started by Electrolux are gathered under the Electrolux Group.
| Contents |
History
Electrolux was founded in 1910 as Elektromekaniska AB and changed it name to Elektrolux after merging with Lux in 1919. The spelling was changed to Electrolux in 1957. The company was organized as a holding company in 1928, and under the leadership of Hans Werthén Electrolux grew rapidly during the 1970s.
In North America, the Electrolux name was used long used by a vacuum cleaner manufacturer. This company was initially associated with the Swedish parent company, but was later sold to a U.S. owner in the 1960s. The company has since transferred its rights to the trademark in North America back to the Electrolux Group, and now operates under the name Aerus LLC. Following the return of the trademark, Electrolux of Sweden has begun selling its own home appliances in the U.S. and Canada under that name.
In 2002 Hans Stråberg is appointed president and CEO.
Electrolux has 22 factories in Europe and holds a 25% share of the household appliances market in the world.
Events
Electrolux Global Design Laboratory.
Brands
- AEG
- Arthur Martin
- Corberó
- Diamant Boart
- Dimas
- Dito
- Electro Helios
- Electrolux
- Electrolux Laundry Systems
- Electrolux Professional
- Eureka Vacuum Cleaners
- Frigidaire
- Flymo
- Gibson Appliance
- Husqvarna
- Jonsered
- Kelvinator
- Molteni
- Partner (and Partner Industrial)
- Poulan
- REX
- Tappan
- Target
- Volta
- WeedEater
- White-Westinghouse
- Zanussi (and Zanussi Professional)
External links
- Electrolux (http://www.electrolux.com/) - Official site
- Corberó (http://www.corbero.com.es).
- Global Design Laboratory (http://designlab.electrolux.com/).
- Aerus LLC (http://www.aerusonline.com/) - Previous owner of the Electrolux trademark in North America.
Data
- Yahoo! - AB Electrolux Company Profile (http://biz.yahoo.com/ic/41/41778.html)de:Electrolux