Crest toothpaste
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Crest_toothpaste.jpg
Crest is the name of a popular toothpaste which is now on the market in many countries, such as the United States, Canada, the United Kingdom, and France. It is made by Procter & Gamble. It was the first toothpaste to utilize fluoride as an active ingredient.
Crest is endorsed by the American Dental Association (ADA) as an "effective decay-preventive dentifrice that can be of significant value".
It was first introduced in 1955, as the first toothpaste clinically proven to help prevent cavities and tooth decay. A new formula was released in 1981.
The Crest brand covers over twenty brands of toothpaste, toothbrushes, mouthwash, and dental floss. They also have a teeth-whitening product called Crest Whitestrips.
Crest toothpaste in pop culture
Mike Piazza was paid $20,000 for a half-hour of pitching a vanilla-mint flavored Crest toothpaste on the September 23, 2004 episode of the NBC television program The Apprentice.
External links
- Product details and history of Crest toothpaste (http://www.pg.com/product_card/brand_overview.jhtml?brand=crest&category=Oral+Care&brandImage=%2Fcontent%2Fimage%2Fbrand_logos%2Fcrest.jpg) - from its manufacturer, Procter & Gamble
- Brand homepage (http://www.crest.com/)
