The Case For Mars
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The Case For Mars: The Plan to Settle the Red Planet and Why We Must is a nonfiction science book by Robert Zubrin.
The book details Zubrin's Mars Direct plan to make the first human landing on Mars. The plan focuses on keeping costs down by making use of automated systems and available materials on Mars to manufacture the return journey's fuel in situ. The book also reveals possible colony designs and weighs the prospects for a colony's material self-sufficiency and for the terraforming of Mars.
The same plan is retold as a fictional account in Zubrin's First Landing.