Progressive Enterprises

Progressive Enterprises Limited is a New Zealand company, and a subsidiary of the Australian retail group Foodland Associated Limited. It is New Zealand's second-largest grocer, with 45% market share, behind the cooperative group Foodstuffs.

Progressive acquired the New Zealand supermarket group Woolworths Supermarkets NZ in 2002, following a lengthy Competition Commission adjudication [1] (http://www.comcom.govt.nz/publications/publications.cfm?year=2001&pub_ID=3) and court battle with competitor Foodstuffs that ended in the Privy Council ruling[2] (http://www.privy-council.org.uk/files/other/PROGRE~2%20(No.%2025%20rtf).rtf) for Progressive.

On 25 May 2005 it was announced that Woolworths Limited, one of Australia's largest retailers, would be purchasing Progressive along with 22 Action stores in Australia. The deal is worth approximately NZ$2.5 billion and is expected to be completed in August 2005.

Progressive runs the following grocery store chains (fascias):

  • Woolworths: 64 supermarket stores nationwide
  • Countdown: 55 discounter supermarket stores, including a number of rebranded "Big Fresh" stores following the Progressive takeover of Woolworths Supermarkets NZ
  • Foodtown: 30 supermarket stores nationwide
  • SuperValue: 30 South Island small stores, run as a franchise
  • Fresh Choice: 11 South Island small stores, run as a franchise

It operates internet grocery stores in the name of Woolworths Home Shopping [3] (https://www.woolworths.co.nz/homeshopping/default.asp) and Foodtown Online [4] (https://www.foodtown.co.nz/homeshopping/default.asp).

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