Artificial mythology
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An artificial mythology (compare artificial language) is any complete, invented mythological world that, rather than arising out of centuries of oral tradition, is penned over a short period of time by a single author or small group of collaborators. While many literary works carry mythic themes, only a few approach the dense self-referentiality of, for example, Homer or the Bible.
It includes mythology specifically created for fantasy or science-fiction books or movie such as The Lord of the Rings, or role playing games, or any mythology that does not exist before the publication or development of such works.
Such fictional worlds are expansive creations with well-ordered histories, geographies, and laws of nature. Some build upon many aspects of the real world, while others are almost entirely invented. An artificial mythology is like an imagined world of any other work of science-fiction or fantasy in basic features shown in a simple narrative, but is identical to a typical mythological system in scope and detail. An artificial mythology can be created entirely by an individual, like the world of Middle-earth, or can be formed as a result of an amalgam of writings, like the Expanded Universe of Star Wars.
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The place of artificial mythology in society
Works in artificial mythologies are often treated as normal works of fantasy or science-fiction, but many hardcore fans treat these worlds as real and study languages, histories, and religions depicted in the fiction. The famous student of world mythology, Joseph Campbell, spoke of a Nietzschean world which has today outlived much of the mythology of the past. He claimed that new myths must be created, but believed that present culture is changing too rapidly for society to be completely described by any such mythological framework until a later age. He did, however, use Star Wars as an example of the creation of such "fantasy" worlds by which civilization will one day describe itself. Without relevant mythology, Campbell claimed, society cannot function.
Literature
Antiquity
Perhaps the first attempt to construct a mythology out of whole cloth was the book of Pherecydes of Syros, written in Greek Southern Italy in the 6th century BC. Pherecydes transformed the Greek pantheon beyond recognition, with Zas ("he who lives") rather than Zeus as the king of the gods, and Chronos ("time") rather than Kronos as Zas's father. Pherecydes's book was a key turning-point in the Greek movement towards scientific and philosophic thought.
19th and 20th centuries
J. R. R. Tolkien's Middle-earth is perhaps the most well-known of contemporary constructed mythologies. In his fictional works, Tolkien invented not only a cosmogony, anthropogony and epic cycle, but also a fictive linguistics, geology and geography. His close friend, C.S. Lewis, followed suit with his fantasy world of Narnia, as well as the planets of Perelandra, Malcandra and Thulcandra.
William Blake's "prophetic works" (e.g. The Fours Zoas) contain a rich panoply of original gods, such as Urizen, Orc, Los, Albion, Rintrah, Ahania and Enitharmon. Blake was an important influence on Aleister Crowley's Thelemic writings, whose dazzling pantheon of invented deities and radically re-cast figures from Egyptian mythology and the Book of Revelation constitute a constructed mythology of their own.
The repetitious themes of Jorge Luis Borges's fictional works (mirrors, labyrinths, tigers, etc.) tantalizingly hint at a deeper underlying mythos, and yet stealthily hold back from any definitive canonicity.
The pulp works of Edgar Rice Burroughs and Robert Howard contain imagined worlds vast enough to be universes in themselves, as does the science fiction of Frank Herbert and E.E. "Doc" Smith.
Arthur Conan Doyle's Sherlock Holmes, apart from genre, fit the definition; coteries of dedicated fans perform close textual analysis, and real-world letters seeking help continue to be mailed to Holmes's fictional address.
Collaborative efforts
The Rosicrucian hysteria of the 17th century arose out of a collective effort at artificial mythology, as multiple anonymous authors wove an innovative hagiography and foundation myth of the brotherhood in their tracts.
The Cthulhu Mythos of H.P. Lovecraft was likewise taken up by numerous collaborators and admirers.
Scholarship
Many students of comparative religion have been accused of weaving their own myths rather than honestly interpreting the ones they purport to study, including Claude Lévi-Strauss, Carl Jung, Joseph Campbell, Georges Dumézil, Jane Ellen Harrison and James Frazer. T.S. Eliot's Waste Land was a deliberate attempt to model a 20th century mythology patterned after the birth-rebirth motif described by Frazer.
Music
In classical music, Richard Wagner's operas were a deliberate attempt to create a new kind of Gesamtkunstwerk "total work of art", transforming the legends of the Teutonic past into a new, nearly unrecognizable, monument to the Romantic project.
In popular music, George Clinton's Parliament-Funkadelic collective produced numerous concept albums which tied together in what is referred to as P Funk mythology
Other media
George Lucas claims to have been consciously influenced by Joseph Campbell's theories in making his Star Wars movies. Their older, televised cousin Star Trek has become a sort of religion for certain fans.
Comic books have been seen as the twentieth century's answer to epic. Perhaps the most ambitious and deliberate effort at constructed mythology in the comic field was Jack Kirby's Fourth World series, with their cosmic struggle between Darkseid's Apokalips and the gods of New Genesis, with Mister Miracle and Orion as messiah-figures.