Maximilian Bircher-Benner

Maximilian Oskar Bircher-Benner (August 22, 1867 - January 24, 1939) was Swiss physician and pioneer in nutritional research. At his sanatorium in Zurich, a balaced diet of raw vegetables and fruit was used as a mean to heal patients, contrary to the beliefs at the end of the 19th century.

He is best known for the invention of the Muesli cereal.